It requires a strategic approach to prepare your business for the digital transformation.
Nigel Fenwick, VP and Principal Analyst of Forrester helps outline what it takes to activate digital transformation in his report "The State of Digital Business, 2015 to 2020".
In their webinar "How to win in the digital business era with better CX", leading CX and digital analysts Nigel Fenwick and James McCormick help you evaluate if your business is optimized for the digital future and develop the digital CX intelligence required to win.
Customer experience above all else
Today, consumers are in control of their interactions with businesses.
Dynatrace provides a common language for all aspects of the digital performance. Hear from some of our market-dominating customers what they have to say about the role of performance and customer experience in their transformational journey.
How to get started?
It’s a lot easier to make the first step than you might think.
Partner with somebody who really understands what it takes to do it.
Identify an important digital application that actually influences revenue and do a test drive.
Get the first successes and keep moving, because it is a journey to mastery.
Fuel your ongoing transformation initiatives: Keep your momentum going! Exchange ideas using this blog.