User behavior analytics
Understand user behavior with big data analytics based on gap-free data
A Leader in the 2024 Gartner® Magic Quadrant™ for Digital Experience Monitoring
Read the complimentary report to see why Dynatrace was named a leader among 12 vendor solutions.
Analyze user behavior to optimize customer experience
Dynatrace behavioral analytics provides out-of-the-box insights into user behavior powered by artificial intelligence, leveraging end-to-end monitoring of every single customer journey.
- Focus on relevant entry points and conversions when optimizing performance.
- Track customer adoption to maintain focus on important new-feature development.
- See where your customers are dropping off and eliminate costly technical issues.
Compare behavior and conversions across all channels
Customers access your applications from multiple web browsers, mobile devices, and geographic regions.
- Segment user behavior analytics by satisfaction, device, location, app version, operating system and many more.
- Track user experience, conversion metrics, bounce rates and traffic.
- Drill down into any customer journey.
Omni-channel analysis makes it easy to compare user experience, bounce rates, conversion rates, and traffic across each of your marketing channels.
Leverage PureLytics to learn more about your customers and answer user-behavior questions based on real-time data.
Resolve user complaints instantly
With Dynatrace you can know why a user is calling your support team even before the conversation starts.
- Look into the details of individual user sessions to resolve difficulties.
- Whether it's slow performance, errors, or application crashes, Dynatrace pinpoints the underlying root causes.
- Share actionable insights with relevant stake holders in operations, development, marketing, and support.
Know in seconds when a user experiences technical issues during their interaction with your application.
Reduce hours of manual troubleshooting down to seconds with our breakthrough analytics engine.
In today’s retail landscape, it’s imperative to turn website visitors into loyal customers. Dynatrace helps us to quickly understand precisely what we need to do to create a great customer experience that increases our conversions.
Kevin McNall Director of Digital Projects and Practices, Rack Room Shoes
Sign up for Dynatrace behavioral analytics today!
A Leader in the 2024 Gartner® Magic Quadrant™ for Observability Platforms
See why Gartner positioned us furthest for Completeness of Vision and highest for Ability to Execute in the latest Magic Quadrant.
