Business leaders benefit from in-the-moment business insights yet face challenges with the lack of real-time data, difficulty in accessing it, and limited visibility into IT. Business events from Dynatrace deliver real-time business observability to business and IT teams with the precision and context to support data-driven decisions and improve business outcomes. Business events extract critical business data from your IT systems with lossless precision and can light up dark data quickly and easily – wherever that data exists. Built for the cloud, business events support agile business decisions, aligning IT priorities with measurable business outcomes.

This is intended for users who:

• Need precise, real-time business metrics to support fine-grained business decisions and auditable business reporting
• Want lossless access to hard-to-reach business data embedded in in-flight application payload
• Want to be able to explore and analyze large, long-term data sets without pre-indexing

This enables you to:

• Understand long-running customer journeys spanning multiple touchpoints
• Optimize complex multi-system business processes with IT context
• Capture previously inaccessible business data from application payloads
• Include important data and context from external business systems

• Business Impact: See real-time business impact to prioritize what matters most
• Conversion Optimization: Reduce abandonment for your highest value customers
• Business Process Monitoring: Detect anomalies and optimize your business processes
• Release Validation: Ensure software releases meet expected business goals
• Experience Reporting: Know where you stand for internal and external SLOs on business and IT metrics

Grail is a prerequisite for business events. To get started, refer to the business events documentation.

Business events powered by Grail bring business-grade reporting and analytics to the Dynatrace observability platform with lossless data prioritization, deep data capture from in-flight payload, and powerful ad-hoc queries. Comprehensive data sources include OneAgent, RUM, log files (coming soon), and external events through an API. Business events are supported on Dynatrace SaaS.