Press Release: Dynatrace Announces New Digital Performance Management Innovations

Dynatrace PERFORM Global User Conference, ORLANDO — October 15, 2015 — Digital Performance software company Dynatrace announced a series of new solutions and services built to help companies meet the challenges of managing today’s and tomorrow’s software applications, and capture the opportunity offered by the digital economy. Highlights of Dynatrace’s continued innovation unveiled today include new performance, competitive and user analytics powered by collective intelligence; new automation for cloud and continuous delivery environment; support for next-generation virtual network environments; and a new “free for life” version of Dynatrace Application Monitoring and User Experience Management (UEM) - the industry’s most trusted application performance technology - for developers and testers.

Today’s announcements are part of Dynatrace’s strategy to provide the essential digital performance platform for companies to manage their complete digital infrastructure. With the overwhelming shift toward online or mobile services at all touchpoints, customers’ digital experiences are now the most important factor in growing sales, loyalty and bottom-line business results.

In addition to growing customer expectations, today’s application delivery and operations environment is more complex than ever before, driven by the fragmentation of mobile devices, the explosion of microservices and containers, and the fast growth of the Internet of Things. This perfect storm means that companies need a new generation of digital performance solutions that are designed for optimizing users’ experiences, can handle the complexity and breadth of technologies behind each digital services and interaction, and enable extreme collaboration between development, IT operations and digital business teams.

New Dynatrace Solutions Help Organizations Achieve Their Digital Business Goals

Dynatrace APMaaS now has four expanded capabilities that simplify the understanding and optimization of the user experience “value chain” and improve competitive positioning:

Enhancements to Dynatrace Application Monitoring & UEM

New Free-for-Life Dynatrace Personal License:

As part of its commitment to the IT community, and its support of organizations’ focus on DevOps and continuous delivery, Dynatrace is giving developers, testers and performance specialists free, lifetime access to the industry’s most advanced performance management solution.

Dynatrace Data Center RUM 12.4:

With the rise of software-defined data centers and virtualized infrastructures, traffic patterns are becoming increasingly volatile and complex to monitor, creating new challenges for operations team to ensure smooth operations and quick troubleshooting. Dynatrace Data Center RUM 12.4, the most trusted unified network and application monitoring solution, is bringing new capability to address this critical set of challenges.

“The wide array of new digital performance management advancements we are announcing today give all stakeholders, business, IT and development, powerful new capabilities and services designed specifically to help their organizations compete, succeed and thrive in today’s digitally-driven world,” said Steve Tack, Senior Vice President of Product Management at Dynatrace. “Today’s modern businesses differentiate themselves in three key areas – customer experience, continuous delivery and operational excellence. The digital performance management solutions and innovations we’re bringing to market now, and those we will be rolling out in the coming months, provide an unmatched platform that enables them to excel in each.”

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