2022 Gartner® Magic Quadrant™
See why Gartner named us a leader in the 2022 Magic Quadrant™ for APM and Observability.
As a global athletic footwear and apparel company, ASICS is on a mission to become the number one brand for sports enthusiasts, helping athletes worldwide to improve their performance. Part of achieving this lies in delivering a perfect software experience to all shoppers, to keep them loyal to the brand, especially during busy shopping periods like Black Friday and the wider holiday season.
ASICS had migrated its key B2C and B2B commerce applications based on SAP Customer Experience (SAP CX) for the US, Australia and New Zealand markets to run on scalable AWS infrastructure. As this environment grew in complexity, it became more difficult to pinpoint the causes of performance problems impacting customers, potentially resulting in lost revenue. ASICS needed a solution that could help it to keep on top of its own performance, so it can continue helping its customers achieve their own goals.
ASICS selected Dynatrace’s AI-powered platform because it was built for the cloud and provides intelligence and automation beyond traditional monitoring tools. Once installed, Dynatrace automatically mapped out ASICS’ cloud environment. Its native support for SAP CX and AWS meant that ASICS instantly benefited from full end-to-end visibility of its cloud environment.
"Dynatrace’s automated deployment capabilities made rolling it out quick and easy. Previously this might have taken a sprint cycle to deploy, but with the one agent approach we got up and running within a day."
“Without Dynatrace, a problem in the lead up to Black Friday could have potentially led 5% of our customers to abandon transactions. The AI gives you the answers rather than just more data, which means you can respond to and resolve problems quickly,” commented Greg Anderson, Manager, Global Solution Delivery Team, ASICS.
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