Alitalia cruises to a new altitude of customer experience with Dynatrace

"Dynatrace has been a fundamental part of our success story"

Roberto Tundo - Chief Information and Technology Officer, Alitalia


Before Dynatrace, Alitalia found its overall IT architecture was failing to support the company’s vision to be a high performer in a very competitive market. Alitalia made the decision to completely transform, shifting to a hybrid, multicloud environment so it could innovate faster and meet soaring customer expectation for great experiences.

"I know exactly what’s going on in terms of customer experience. I understand the problems before the problems appear."

Roberto Tundo - Chief Information and Technology Officer, Alitalia

Why Dynatrace

  • Since its digital transformation, and with Dynatrace implemented, Alitalia now has real-time insights into customer journeys, enabling the business to anticipate problems before they occur and minimize impact to customers.
  • Dynatrace’s Session Replay capability allows Alitalia to replay customer journeys from the user perspective. This single source of truth, demonstrating what has happened, helps align the business and IT so they can work towards improving conversions, reducing negative experiences, and optimizing entire journeys.
  • Alitalia says that Dynatrace has been instrumental in enabling the company to change its reputation from being known as “Always late in take-off always late in arrival” to being known as one of the most punctual airlines in the world.
"Thanks to Dynatrace, other partners, and our business colleagues, Alitalia is the first airline in the world in terms of punctuality"

Roberto Tundo - Chief Information and Technology Officer, Alitalia

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