US Retail

Nike merges in-store and digital CX like a champion

Either I don’t go shopping very often or the retail world is rapidly changing because the in-store customer experience at Nike the other day was un-freaking-believable. We all know how good their visual merchandising skills are but it was during the next stage of the shoe purchase journey – where I select the shoes I like and they check if they have my size in stock – that had me… read more

How Will Retailers' Sites Perform During “Make it or Break it” 2012 Holiday Season?

Online shopping during the 2012 holiday seasons is on target to be the busiest in history. Business is expected to be up 450% more than on an average day, while online retailers could see a 200% gain. Black Friday is expected to be the second-biggest online retail day this year, with sales growing 12% from 2011. The stakes remain very high for retailers — even a slight disruption or slowdown… read more