Press Release

Compuware and Rosetta Presents Live Webcast: "Top 5 Avoidable Holiday Mistakes of eCommerce"


Webcast Provides Tips on Delivering Superior Online Customer Experiences That Drive Conversion Rates in Time for the Holiday Shopping Season




DETROIT, July 15, 2014 (GLOBE NEWSWIRE) -- Compuware Corporation (Nasdaq:CPWR), the technology performance company delivering a new generation of application performance management (APM), and Rosetta, one of the largest customer engagement and e-commerce agencies in the U.S., today announced a live webcast where they will provide tips on how retailers can avoid the most common eCommerce mistakes during the holiday shopping season and deliver superior online experiences to their customers.

Tweet this: Is your #eComm site ready for peak holiday traffic? @RosettaMktg & @CompuwareAPM discuss mistakes to avoid on 7/17: http://cpwr.it/yKBVP

Title:"Top 5 Avoidable Holiday Mistakes of eCommerce"
When: Thursday, July 17, 2014
Time: 1 p.m. Eastern Time
Presenters: Jon Anhold, Director, Solution Architect - Infrastructure Engineering, Rosetta; Klaus Enzenhofer, Senior Strategist, Compuware APM Center of Excellence
Why: With the rise of mobile, traffic spikes and more, there are five common mistakes eCommerce businesses make around the holiday rush - even when they think they are prepared for everything.
What: During this free webcast, attendees will learn:
· the top five common eCommerce mistakes that cause blackouts;
· tips & tricks to assure higher mobile conversion rates; and
· ways to ensure your site performs better than your competition this season.
Register Here: http://cpwr.it/yKBVP

Compuware APM is the leader in a new generation of application performance management. Unlike traditional APM solutions that are heavy, difficult and reactive, Compuware APM is light, smart and proactive. Compuware APM is built to manage the complexity of today's most challenging modern applications including mobile, cloud, big data and SOA. Compuware APM optimizes and monitors tens of thousands of applications for more than 5,000 customers, large and small, around the globe. Through the lens of end-user experience, our customers enjoy faster performance, proactive problem resolution, accelerated time-to-market and reduced application management costs through smarter analytics, advanced APM automation and a unique performance lifecycle foundation.

To read more about Compuware's leadership in the APM market, click here.




About Dynatrace


Dynatrace is the innovator behind the industry's premier Digital Performance Platform, making real-time information about digital performance visible and actionable for everyone across business and IT. We help customers of all sizes see their applications and digital channels through the lens of their end users. More than 8,000 organizations use these insights to master complexity, gain operational agility and grow revenue by delivering amazing customer experiences.

Learn more about the trends in online retail performance by downloading Dynatrace’s 2016 Digital Experience Report here.

To read more about Dynatrace's leadership in the APM market, click here.


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