Web load testing

Live Blog: Tracking Super Bowl Ad Performance

Update: February 1st, 2015, 11:15pm EST So let’s see during the game who was the fastest and who was the slowest in terms of response time.  In the following chart we see that Heinz, Cheerios, Beats, Subway and Carmax took the top spot. Beats really surprised us, but lets come back to them in a moment. Hear are slowest sites we say during the game. I think… read more

Key Performance Metrics For Load Tests Beyond Response Time – Part I

Whether it is JMeter, SoapUI, Load Runner, SilkTest, Neotys or one of the cloud-based load testing solutions such as BlazeMeter or others, breaking an application under heavy load is easy these days. Finding the problem based on automatically generated load testing reports is not. Can you tell me what is wrong based on the following reports? Load Testing Reports alone are showing you that there is a problem… read more

4 Actions to help Marketing and support your Super Bowl ad performance

While your marketing team/agency was figuring out how many puppies, bikini clad women or hashtags to incorporate into your upcoming Super Bowl ad/commercial, I sure hope someone has been planning for the increased attention your homepage or landing pages expect to get. There is a great chance marketing hasn’t thought this through, especially this year as some Super Bowl ad spots have… read more

Bloated Web Pages can Make or Break the Day – Lessons Learned from Super Bowl Advertisers

In my previous post I showed you why GoDaddy could sustain the peak load after its Super Bowl Ad campaign aired and why others like Kia wasted a lot of marketing money because its site availability dropped under the load. In this post, we will look at the technical details behind the impact of oversized pages, and how that may have been averted by kia.com. read more

An Integrated Approach to Load Test Analysis, Part 2 – The Follow-up Test

This post was co-authored by Andreas Grabner, Team Lead for the Compuware APM Center of Excellence. In a previous post, I demonstrated how to add more depth to the analysis of a Compuware APM Web Load Test by combining the external load results with the application and infrastructure data collected by the Compuware PureStack Technology™. But, now that we have tested the system once, what would… read more

Super Bowl Sunday 2013 – Audi vs. Mercedes

Luxury car makers Audi and Mercedes took differing approaches to generating brand awareness during the 2013 Super Bowl: Audi, through its “Prom” big game commercial and subsequent #BraveryWins hash tag campaign on Twitter; Mercedes via its “Soul” big game commercial, featuring a few high-profile celebrities and a very aggressive price point, appealing to a younger demographic. Both companies also took advantage of a “second-screen” strategy by linking the big game… read more

Web Load Test Ramping Best Practices: PART 2

In part one, I discussed the importance of understanding the benefits ramping load can have on web load test results. In this post, I’ll discuss best practices for determining how long to ramp at the beginning of a web load test. The general the rule of thumb for load test ramping is the slower the ramp the better.  Of course, given time and cost restraints, the goal of most… read more

Your Load Testing Questions, Answered: Part Three

As part of our series with performance testing expert and author of Web Load Testing for Dummies, Scott Barber provides answers to your load testing questions. Scott is the founder and Chief Technologist of PerfTestPlus, Inc. and is viewed by many as the world’s most prominent thought-leader in the area of software systems performance testing. He is also a respected leader in the advancement of the understanding and practice… read more

Your Web Load Testing Questions, Answered: Part Two

Last week we posted Part One of our series with performance testing expert and author of Web Load Testing for Dummies, Scott Barber, answering your load testing questions. Scott is the founder and Chief Technologist of PerfTestPlus, Inc. and is viewed by many as the world’s most prominent thought-leader in the area of software systems performance testing. He is also a respected leader in the advancement of the… read more