Nike

Nike merges in-store and digital CX like a champion

Either I don’t go shopping very often or the retail world is rapidly changing because the in-store customer experience at Nike the other day was un-freaking-believable. We all know how good their visual merchandising skills are but it was during the next stage of the shoe purchase journey – where I select the shoes I like and they check if they have my size in stock – that had me… read more