application performance

Why “Try another browser” is no longer acceptable

Users can be demanding, and you won’t find a more demanding group than social savvy millennials. These punks have grown up believing they pretty much know everything, are never wrong, and demand immediate, accurate responses when interacting on social. If websites are slow or apps crash, it’s not just lost revenue – but also damage to your brand. Last year we ran a survey and found 51% of millennials would turn to … read more

Notes from the financial services trenches: Know your card payments & users

If you are responsible for marketing digital products in the financial services industry, or any industry, you are undoubtedly interested in reducing the impact of card payment failures on operations on your business, all while enhancing the user experience. But what are the indicators should you be monitoring? I work with many customers from the general insurance industry, and it’s no secret that their product sales are increasingly generated from … read more

Constantly innovating. 7 years an APM leader.

When you’re an APM leader, innovation is everything. But investing in R&D means a dual focus on core capabilities and new advancements – constantly weaving the two together, to create a formidable offering that will address the deep and complex needs of existing and future customers. At Dynatrace, we invest more in redefining the APM industry than anyone else. We believe that’s why we’ve been positioned as a leader for … read more

Redefining the Dynatrace brand

Today we launch a new chapter in the life of Dynatrace, and I’m pretty happy to arrive at this moment in time. It’s been an honour (and a massive challenge) to be tasked with redefining how Dynatrace presents itself to the world – one that took me on a very rewarding journey through our company and its history. What’s in a brand message? Branding is so important because it communicates … read more

Microservices: When Micro becomes Nano

We have all experienced the excitement of bringing a new technology or architectural pattern — like microservices — on the design table: “It is really powerful and exactly what we need to meet our challenges, so let’s start implementing it!” I feel the same way about microservices! It has a lot of potential and already has changed the way we think about development, automated testing and operations. However, introducing a new … read more

Mobile wins the digital stakes on Melbourne Cup day

It’s the race that stops Australia. TAB claims they handle 3000 transactions per second at the peak of the betting splurge – across desktop and mobiles in all parts of the country. You can imagine, preparing for peak digital performance is a major priority for all betting agencies at this time of year. Let’s do some testing and see what we find As usual, my interest in how digital businesses … read more

The BEST Digital and Application Performance Customer Stories from Perform Days

We’ve just wrapped up first round of EMEA and Asia Pacific Perform Days, talking with over 1,500 customers across 18 cities. There were so many extraordinary customer stories I wanted to share, and these are only a few of the highlights from the events I could attend. It really didn’t matter what country we were in, or what industry the customer was from, everyone understood the importance of digital and application performance. … read more

Winter Holiday in July: How Amazon Preps its Retail Site Performance for Prime Day

Update: Wednesday, July 13th 2016 10:35PM ET So another Prime Day has wrapped up.  I’ll be getting my $10 five pound bag of gummy bears soon.  By all reports Prime Day has been a success for Amazon; TechCrunch reports that Amazon says it was their “biggest day ever” and sales were up over 60%.  From a online delivery standpoint Dynatrace’s data has showed that Amazon rocked it.  Based on our … read more

Using Bind Variables to Improve Oracle Database Performance

While there are several ways to improve Oracle Database Performance, Inefficient Database Access Patterns are among the top reasons why applications suffer from bad performance. Besides executing too many SQL Queries (N+1 Query Problem) or implementing Database Business Logic in the App (as compared to using Stored Procedures) developers often fail to use Prepared Statements and Bind Values which can drastically speed up SQL execution as the database can create and … read more